Verification badges are awarded to accounts of public interest to help the community identify authentic profiles.
This badge is primarily reserved for official The Appearance Guide accounts, users with notable social media presences, businesses, professionals, leaders and/or high ranking staff from similar platforms, and sometimes highly recognized community members.
Official accounts representing or owned by The Appearance Guide, including all administrative, testing, and automated bot accounts.
Accounts belonging to individuals with a significant social media following.
To qualify for automatic verification:
The user must maintain a noteworthy and recognizable presence on external platforms with a reputation beyond this website.
It would benefit the website for users to be able to identify the account is legitimate at a quick glance.
To qualify for manual verification:
The account(s) must be linked directly to the user's The Appearance Guide profile (e.g., under About Me or Identities).
The account(s) must be public (not private) and contain visible, active content.
All engagement metrics must be public or available upon request, and must show organic growth rather than artificial inflation.
For YouTube, the account(s) must maintain a minimum follow-to-engagement ratio of 5%. (Open to adjustment)
For other platforms, the account(s) must maintain a minimum follow-to-engagement ratio of 2%. (Open to adjustment)
Content must focus on self-improvement, beauty, aesthetics, fashion, makeup, motivation, life skills, or related fields.
Official accounts representing noteworthy businesses.
To qualify for automatic verification:
The business must maintain a noteworthy and recognizable presence on external platforms with a reputation beyond this website.
It would benefit the website for users to be able to identify the account is legitimate at a quick glance.
To qualify for manual verification:
The business must be linked directly to the user's The Appearance Guide profile (e.g., under About Me or Identities).
The business must be public (not private) and contain visible, active content.
Content must focus on self-improvement, beauty, aesthetics, fashion, makeup, motivation, life skills, or related fields.
Official accounts representing noteworthy professionals, experts, and leaders.
To qualify for automatic verification:
The account must maintain a noteworthy and recognizable presence on external platforms with a reputation beyond this website.
It would benefit the website for users to be able to identify the account is legitimate at a quick glance.
To qualify for manual verification:
It would depend on a case-by-case basis. Contact a staff member to see if you qualify.
Official accounts representing noteworthy high-ranking staff from other similar platforms/websites/services.
To qualify for automatic verification:
The account must maintain a noteworthy and recognizable presence on external platforms with a reputation beyond this website.
It would benefit the website for users to be able to identify the account is legitimate at a quick glance.
To qualify for manual verification:
You are a current or previous owner or founder of a similar website/service, or you are a current administrator or high-ranking executive employee.
Low level employees or volunteer moderators do not qualify for this check-mark solely off of their rank on other websites/services, and would have to meet another qualification for the check-mark.
Accounts belonging to individuals with a significant noteworthy community presence.
To qualify for manual verification:
It would depend on a case-by-case basis. Contact a staff member to see if you qualify.